Exposure, the FA blog.

Year 2012

Feb 21
FA Launches STEM Powered Idea Contest for Kids

Today, FA officially launched Wouldn’t It Be Cool If..., a campaign that challenges the American youth to use creativity and imagination to develop ideas that could make a difference in their lives, communities or the world and then show how science, technology, engineering and math (STEM) can make their ideas a reality.

Jan 06
The Nautica Challenge

In late 2011, Nautica engaged us to concept and execute a contest to drive social acquisition for their Facebook brand ...

Jan 06
Victoria's Secret All Access Mobile

In another collaboration with our friends at Victoria’s Secret, the FreeAssociation team provided UX strategy, interaction design, and visual design for ...

Jan 05
BK, LA & NH: My First Week of 2012

It’s been a busy first week of 2012 for me. Right now I’m in Los Angeles on a shoot for ...

Jan 03
Let's Do This.

New Office . New Sneakers. New Year. #letsdothis That was my tweet from yesterday morning. There’s nothing like a protracted holiday break ...